Work With me

Hi there! Thanks for your interest in working with me. My name is Mikaela and I’m the voice behind Voyageur Tripper, a leading outdoor adventure blog in Canada.

Through informative resources and comprehensive guides, I help people improve their skills in the backcountry – specifically around trip planning, gear, backcountry cooking, wilderness medicine and more.

My audience is incredibly engaged and comes to me for outdoor education. They value my advice and take my recommendations to heart.

I can partner with outdoor brands, outfitters / tour companies and DMOs.

HOW I ENGAGE MY AUDIENCE

BLOG POSTS

Educational blog posts (i.e. how-to guides, trip reports) are the heart of what I do. The majority of my audience finds me through SEO-optimized blog posts, and I sell over $3000 worth of outdoor gear each month.

INSTAGRAM

I provide short bursts of educational or inspirational content on Instagram. My engagement rate is over 11%, significantly higher than the industry average.

WEBINARS

I host weekly educational webinars in my Facebook Group where I discuss specific wilderness skills, pieces of gear, destinations I recommend or resources for additional skill building.

EMAIL

I send out monthly and weekly emails where I review gear and destinations, and provide detailed explanations to solve common problems my audience faces. My emails have an open rate over 50%.

57%

Male

30%

Aged 25-34

60%

Canada

HOW WE CAN PARTNER

Gear Reviews

I review specific pieces of gear, write “round up” articles on the best gear, and I feature two pieces of gear in my monthly newsletter.

read one here

Destinations

I write trip itineraries and guides for destinations like national parks and communities that have a strong outdoor connection.

read one here

Outfitters

I highlight and review tour companies and outfitters that guide trips with a nature or camping focus.

read one here

popular topics

GET IN TOUCH

If you would like to discuss how Voyageur Tripper can help your brand or company, please get in touch either through the contact form below or by emailing mikaela[at]voyageurtripper[dot]com.